5 Tips for Writing an Effective Job Advertisement

5 Tips for Writing an Effective Job Advertisement As with the construction of any advertisement, you should begin writing your job description with your target candidate firmly in mind. This will enable you to tailor the advertisement to suit what will be of most significance to them about the available role, while ensuring that it is posted in the most relevant places online. To give your recruitment process a boost, follow our 5 tips for writing an effective job advertisement. 1) Make an amazing first impression The key to good advertising is grabbing the attention of the right people. If you are seeking a high calibre, hard-working and knowledgeable candidate then your job post needs to be more than just one more on a job board. The more energy and careful thought you put into writing your job advertisement, the better chance you have of attracting the high-achieving candidate your vacancy requires. 2) Writing search-friendly content Just as with a web page, your job advertisement should be easily found in the search engines by relevant candidates. Consider the queries your candidate will be using when job seeking online and tailor your language accordingly. You can increase the searchability of your job advertisement through the inclusion of keywords relating to the job type, the rank of the role and the organisation in clear sentences within your advertisement. However, it is vital that you do not overuse keywords as this will appear unnatural to the search engines and may decrease your ability to rank well for those keywords, thus having detrimental effect to your achieving your goal. 3) It’s all in the formatting An effective job advertisement is brief, clear and to the point. You can achieve much of this with the format you choose to use. As many of your prospective candidates for a role will be job seeking online using smartphones, tablets and their laptops during their commute or after work, brevity is key. Your candidate will be scanning reams of job advertisements for key phrases â€" this is significantly more difficult to do when presented with a hefty paragraph. Instead use short, one sentence paragraphs and bullet points to convey your content. Try beginning each bullet point with a verb, as this implies to the candidate that you are getting straight to the point. You may also consider using colour coding, graphics and interesting typography in order to alert a potential candidate to your advertisement. For instance, if the role requires the regular use of problem-solving and analytical skills, why not take a different approach and make the candidate work to find the key information by first solving a puzzle? This might be in the form of a word-search or a mathematical problem. Not only will this capture the attention and interest of the right type of candidate, but you are immediately disqualifying anyone who cannot solve the puzzle and therefore does not fulfil the criteria for the role. 4) What does your candidate want to know? Your job advertisement should engage your candidate and lead them to contact you about the role; in order to achieve this result you must identify what information is necessary to include. The structure of a job advertisement can differ according to industry, but generally your key facts should be presented as follows: Line 1: Overview of the position Line 2: What differentiates this position from other roles of its sort in the same sector? Line 3: What experience, knowledge, skills and qualifications are required? Line 4: Call to action However, as discussed in point 3, in the appropriate context you can think outside the box when writing and formatting your job advertisement. Certain industries provide the perfect opportunity to let the creative juices flow, but it is vital to keep in mind the following: The core elements that your candidate will want to know â€" such as the job description and title The platform on which you are placing your advertisement â€" a job board is not the ideal place for the more creative job advertisements, while a relevant industry magazine or website is. 5) Make it interesting with visuals Dependent on the industry you are recruiting for and who your candidate is, it may be appropriate and beneficial to include interesting visuals within your advertisement. This is particularly relevant to those within the creative industry and media â€" to whom a job advertisement with an eye-catching layout with visuals can make all the difference. Secure your top candidate Finding a candidate with skills, qualifications and personality to fit the exact specifications of a job brief can be exceedingly difficult. By following our tips to writing an effective job advertisement we hope that they find you. Author: Danielle Middleton is a digital content writer for legal recruitment specialists,  BCL Legal.  

How to Email Resume Successfully

How to Email Resume SuccessfullySo you are trying to find out how to email resume successfully and you need to make sure that you are using some of the best techniques to get your resume noticed. You have many options when it comes to applying for a job, and you should use all of them to your advantage. Your resume should be able to give your prospective employer a very clear picture of who you are and what you can do for the company. This is the best way to get your foot in the door and get the job that you want.It is important to remember that your resume is one of the first things that potential employers will see. Most companies will not have the time to sit down and review each and every one of your resumes. They will rely on your resume to send out their information and get your application seen. To help you get this job, your resume must stand out above all of the others. Here are some tips on how to email resume successfully.The first thing that you need to do when looking at your resume is to make sure that you highlight everything that you have done. If you have ever worked for the company, or even if you have not, you need to write down all of the different jobs that you have worked on. This can help you add some more experience and show your employer that you have the experience necessary to fill in the gaps. Keep a running list of each job you have worked on so that you can remember them.Your resume is the first thing that potential employers will see, so you want to make sure that it is well-written. You will also want to add a little bit of content to your resume to add some color and excitement to it. Use your favorite colors, words, and phrases that will show off the many skills and abilities that you have. This is your way of showing your employer that you have put some thought into your resume and that you are an experienced professional.Include your contact information in your resume. Make sure that you include a phone number and your mailin g address. In addition, make sure that you include your social security number, so that potential employers can contact you when they need an update. Finally, make sure that you include your resume cover letter in your resume so that your employer can see that you know how to write a letter as well.When you are sending your resume, make sure that you do not send it through email. You will be sending it via snail mail or through a fax machine. Your resume will need to be scanned and a digital copy sent back out to your prospective employer in order to be effective. When your resume is sent to your prospective employer, they will need to do some research in order to see if you meet the requirements of the job you are applying for.Remember to include any other information that you have on your business card. For example, make sure that you include your email address, your mailing address, your phone number, and any other information that will be important for your prospective employer. Do not forget to include a link to your website so that the employer can learn more about you and what you can do for them.These are some of the tips on how to email resume successfully. If you follow these tips, you will find that you can create a very impressive resume. You may also want to take the extra step and have your resume professionally printed to ensure that you receive your job offer and that you are the person that your potential employer wants to interview.

Marketing Manager Job Description - Algrim.co

Marketing Manager Job Description - Algrim.co Marketing Manager Job Description Template Download our job description template in Word or PDF format. Instant download. No email required. Download Template Using Your Template Follow these instructions to use your new job description template Step one: Fill out all details in your job description template using the provided sample on this page. Step two: Customize your requirements or duties to anything special to your workplace. Be sure to speak with team members and managers to gauge what's required of the position. Step three: When the census of the team has agreed on the description of the work, add in a Equal Employment Opportunity statement to the bottom of your job description. Step four: Check with your legal department, management team, and other team members to ensure the job description looks correct before creating a job advertisement. Choose a job board that's specific to your needs. Related Hiring Resources Digital Marketing Manager Job Description Sample Marketing Manager Cover Letter Sample Marketing Manager Resume Example

How to Make Your Blog Career Worthy

How to Make Your Blog Career Worthy Worthy Career Blog Many of us enjoy our personal blogs. Unlike the superficiality of Facebook or Twitter, blogging is a way to really express ourselves and our interests. But can having a blog help you land a job? Can it further your career aspirations? Or will mentioning your personal blog on your resume cost you a job offer? The choice is up to you. If you want your blog to be something you would be proud to have potential employers check out, then try these tips to get your blog career whipped into shape. Worthy Career Blog The first thing you need to worry about is your content. This is more than just the personal details you put into your posts, though they also count. You need to remember a few things when it comes to a blog you want to share with employers. Do not get too personal â€" I know this is your personal blog, but if you want employers to look at it without knowing the intimate details of your life, then you need to censor yourself a bit. You can always have another blog for your really personal thoughts, or even a private diary. Correct spelling â€" I know that proper spelling, grammar, and punctuation is unimportant to most bloggers, but you want to highlight your professionalism here. Make sure you use spell check and avoid abbreviations and text or Twitter speak. Photographic evidence â€"No one in the business world wants to see a bunch of photos of you and your friends partying and drinking like fish. You want to come across as stable and responsible, not the party person who will come in late and hung over every Monday morning. Proper citation â€"This is the business world you are trying to impress, remember? If you add photos or links to your posts, then you need to properly site them. Businesses look down on plagiarism and outright theft, even online. Authority â€" If you know a lot about something, then great! Share your knowledge. But if you are faking it, then you are better off leaving it out. Someone will point out your error and it will reflect badly on you. Only talk about what you know or your INFORMED opinions. Back it up with accurate and cited facts for further stability. Watch your links â€" Who you are friends with reflects on you. If you do not want your business contacts to know about your obsession with cats or your fascination with tight leather clothing, then do not link to those sites on your blog! Aesthetics â€"I know you want your blog to reflect your personality, but remember, if you want to succeed in the business world, you may have to tone it down a bit. Being loud and proud has its place, but a blog on your resume is not one of them. Keep it simple, stylish and memorable. You will be better off than flashing orange and purple. Effort â€" Potential employers will see how much effort you put into your blog. If you post once a month, have not touched it in a year, or just slap together whatever, then you are better off not including it as part of your portfolio. However, if you spend a lot of time and effort to make your blog great, that will strike a chord with employers. If you work hard in one aspect of your life, they can be pretty sure you will work hard in your career life as well. Marketing â€"You are trying to sell yourself to employers, and your blog should be selling itself to readers. Is that how it works for you? Do you properly tag and categorize your blog posts? Do you make it easy for people to search and find your blog? Does your blog topic match your search results? Are you good at marketing? While that is not a necessity for all jobs, it is a bonus. The better you are at marketing your blog, the stronger the possibility is that you are equally good at marketing yourself. Selling out â€" No one likes a sellout. If your blog is filled with product endorsements and obvious money-making ploys, then do not send it to employers. It is great that you are making money off your blog, but that is not what a blog is for. If your blog has changed to one big add, do not even bother including it. In fact, including it on your resume may actually hurt your chances of getting hired. Having a blog is a great way to show employers what you can really do. If you go about it properly, a blog can be a window into your potential. However, if you are not taking proper care of your blog, then you are better off leaving it out of the limelight. Dazzle your potential employers with your creativity, effort, and communication skills. Your blog can be that step up you need to get the job you always wanted.

Resume Writing Books

Resume Writing BooksThere are several resume writing books that you may want to consider when writing your resume. However, before you go out and buy any of these products, you need to know what they will cover. Here is a rundown of the resume writing books that you should consider before you buy.First, there are many different types of resumes. For example, there are many different types of work positions that you can write a resume for. You need to choose the resume that is going to be written for your work position, but you also need to consider the type of position that you are applying for. For example, if you are applying for an account executive position, then you are going to want to consider using an article resume instead of the more popular resume formats such as the resume template.Second, if you are going to use resume writing books, you need to keep in mind that not all resumes are created equal. In other words, there are so many different types of resumes that most of them will not apply to the kind of job that you are applying for. Therefore, you need to make sure that you are taking your time to find the right resume.Last, each resume should have your own unique style. For example, if you are a creative writer, then you will want to consider including a creative section on your resume. On the other hand, if you are someone who can simply list facts and figures and an application section, then you do not need to include this section.Third, if you are going to be submitting your resume online, then you should choose a format that can be easily translated to any computer. Also, make sure that you are getting an email address when you submit your resume.Fourth, even if you do not send your resume online, you still need to include it in the body of your cover letter. The reason for this is because most people that apply for jobs use a cover letter as their first contact with a company. Therefore, the longer you can keep your cover letter concise and to the point, the better.Fifth, you also need to keep in mind that most companies only take a few seconds to read the resume. Therefore, they want to get to the meat of the matter. Therefore, you should use bullet points and paragraphs as much as possible in order to keep your resume from looking like a spam mail.Finally, you should take advantage of the resume writing books that are available. While there are some that are not very good, there are a few that can be very beneficial to you. Make sure that you consider all of the different types of resume writing books and choose the one that will fit your needs the best.

Work Balance

Life / Work Balance There have likely been thousands of articles, blogs, etc. written about balancing work and your life. I’ve been struggling to find balance between my work and life since I was in my early twenties. I could always be described as a ‘high achiever’. Since I was a young child, I have had strong internal motivation to work hard and do good work. At my first job out of college, I wanted to prove my worth. Little did I know that more work than could ever get done on a daily basis would be sent my way. I stayed late several nights a week just trying to keep pace. I began to resent my work a bit when my life became about my work. I didn’t have kids or even a dog to go home to, but I still wanted to have a life. I never found the balance in that job and continue to struggle throughout my career. This is especially true as technology allowed me to be connected to my work 24/7. I read many of the blogs and articles on work/life balance or work/life coordination and tried many tips and techniques. Some worked and some didn’t. Recently, I saw a quote by Rumi: Life is a balance of holding on and letting go. This rings true for me in how I look at balance both in my life and in my career. When feeling out of balance, I reflect on to what I am holding onto and ask if I should let it go. This statement applies to many different career-related areas: An individual can hold on to being a valuable member of a work team/company/etc. while letting go of perfectionist tendencies. An individual can hold on to meeting project deadlines and being responsive while letting go of checking work email on her phone all night and all weekend. An individual can hold on to enjoying a hobby while letting go of the pressure of turning the hobby into a new career. An individual can hold on to the value of their worth while letting go of the job opportunity they did not get. An individual can hold on to their integrity while letting go of the anger related to a conflict with a co-worker. As we think about balance and how it relates to our career, I challenge you to think about what you are holding on to, evaluate it and see if it is time to let it go. It’s not an easy practice as I can attest to. I hope you find it to be a useful exercise as well.

New GCSE Grading Structure A Parents Guide - How 2 Become

New GCSE Grading Structure A Parent’s Guide - How 2 Become The GCSE grading system is changing, starting from this year. Keep reading to find out about the new GCSE grading structure, what these changes are so you can prepare your child for their upcoming GCSEs, and how to make sense of their results in the mock tests and real exams.As of 2017, the British government is reforming the GCSE grading system. If you cast your mind back to when you did your own GCSEs, you’ll likely remember that you were graded between A* and G, with A* being the highest grade and G being the lowest. As of this year, the ‘lettered’ A*-G system is to be replaced with numbers, ranging from 9 to 1. 9 is the highest grade that candidates can achieve, and 1 is the lowest. In addition, GCSE content is set to get more difficult over the coming years.New GCSE Grading Structure â€" What Will The New Grading System Look Like?Up until this year, the GCSE grading system has been denoted using letters from A* (highest) to G (lowest). In 2017, this will start to change. T he numbered system will now range from 9 (highest) to 1 (lowest). Here’s a diagram of how the old scores compare to the newer ones:How Will This Affect My Child’s Grades?As you can see, a level 9 is slightly higher than an A*. This is representing how a level 9 will be more difficult to achieve than an A* in the current system. A level 8 is the equivalent of a mid to high A grade, whilst a level 7 is basically the exact equivalent of an A.What’s also noteworthy is how the C grade is now split between levels 4 and 5. This suggests that a level 4 is the equivalent of the old C grades, but that a level 4 is a ‘low C’. The black dotted line indicates where the bottom of the old C grade is.This new system seems to be in use so that there can be greater distinction within the grades. For example, a lot of people get C grades at GCSE, but there’s a big difference between a ‘high C’ and a ‘low C’. Likewise, splitting an A into two separate grades (7 and 8) means that emp loyers, schools, and universities can more easily distinguish between higher A grades and lower ones.The government has also made it clear that level 9s will be less common than A*s. This is presumably an attempt to make GCSE content more challenging at higher levels, ensuring that the top possible grade truly represents the most committed students.Finally, the government has stated that approximately the same proportion of students who achieve Cs in the old system will get level 4s in the new structure.New GCSE Grading Structure â€" When Will These Changes Happen?While these new grades won’t come entirely into effect for a few years, the process will be starting in 2017. This year, English Literature, English Language, and Maths will use the numbered grading structure. In 2018, 20 more subjects will transition to the new system. This means that your child might get a mix of lettered and numbered grades if they are taking GCSEs in 2017 and 2018. The aim is to transition subjects e ach year.New GCSE Grading Structure â€" ConclusionThe new GCSE grading structure is quite straight-forward, and you shouldn’t worry about it negatively impacting your child’s GCSEs. However, it’s important to keep the following in mind:1. Level 9s aren’t quite the equivalent of an A*, even though they are both the highest possible grade in their respective structures. Level 9s will be less common than A*s, which might make them a lot more valuable to employers.2. Not every subject will switch to the new GCSE grading structure this year. English Literature, English Language, and Maths will move to the new system this year, and the rest will roll out in subsequent years.3. In the new GCSE grading structure, 9 is the highest grade you can get, whilst 1 is the lowest.If you’re looking for guides to help your child improve their chances of success at GCSE, take a look at our range of GCSE study guides. This entry was posted in Education. Bookmark the permalink. Jacob Senior 7 Benefits of Puzzle Solving for AdultsTop 5 Ways to Get Your CV Noticed 2 thoughts on “New GCSE Grading Structure: A Parent’s Guide” Amjad says:Wow very good December 23, 2018 at 12:18 am Reply Jordan Cooke says:Hi Amjad,We’re super glad you found this useful!Sincerely,The How2Become Team December 27, 2018 at 12:37 pm Reply